diff --git a/capsulflask/auth.py b/capsulflask/auth.py
index 038b692..5815fce 100644
--- a/capsulflask/auth.py
+++ b/capsulflask/auth.py
@@ -43,17 +43,28 @@ def login():
 	        errors.append("enter a valid email address")
 
         if len(errors) == 0:
-            token = get_model().login(email)
+            result = get_model().login(email)
+            token = result[0]
+            ignoreCaseMatches = result[1]
             if token is None:
                 errors.append("too many logins. please use one of the existing login links that have been emailed to you")
             else:
                 link = f"{current_app.config['BASE_URL']}/auth/magic/{token}"
+                
+                message = (f"Navigate to {link} to log into Capsul.\n"
+                            "\nIf you didn't request this, ignore this message.")
+
+                if len(ignoreCaseMatches) > 0:
+                  joinedMatches = " or ".join(ignoreCaseMatches)
+                  message = (f"You tried to log in as '{email}', but that account doesn't exist yet. "
+                              "If you would like to create a new account for '{email}', click here {link} "
+                              "If you meant to log in as {joinedMatches}, please return to capsul.org "
+                              "and log in again with the correct (case-sensitive) email address.")
 
                 current_app.config["FLASK_MAIL_INSTANCE"].send(
                     Message(
                         "Click This Link to Login to Capsul",
-                        body=(f"Navigate to {link} to log into Capsul.\n"
-                               "\nIf you didn't request this, ignore this message."),
+                        body=message,
                         recipients=[email]
                     )
                 )
diff --git a/capsulflask/db.py b/capsulflask/db.py
index 60cc103..9d5fde9 100644
--- a/capsulflask/db.py
+++ b/capsulflask/db.py
@@ -40,7 +40,7 @@ def init_app(app):
   hasSchemaVersionTable = False
   actionWasTaken = False
   schemaVersion = 0
-  desiredSchemaVersion = 8
+  desiredSchemaVersion = 9
 
   cursor = connection.cursor()
 
diff --git a/capsulflask/db_model.py b/capsulflask/db_model.py
index 9017977..737db1f 100644
--- a/capsulflask/db_model.py
+++ b/capsulflask/db_model.py
@@ -10,18 +10,26 @@ class DBModel:
 
   def login(self, email):
     self.cursor.execute("SELECT * FROM accounts WHERE email = %s", (email, ))
-    if len(self.cursor.fetchall()) == 0:
-      self.cursor.execute("INSERT INTO accounts (email) VALUES (%s)", (email, ))
+    hasExactMatch = len(self.cursor.fetchall())
+    self.cursor.execute("SELECT * FROM accounts WHERE email = %s AND ever_logged_in = TRUE", (email, ))
+    everLoggedIn = len(self.cursor.fetchall())
+    ignoreCaseMatches = []
+    if everLoggedIn == 0:
+      self.cursor.execute("SELECT email FROM accounts WHERE lower_case_email = %s", (email.lower(), ))
+      ignoreCaseMatches = self.cursor.fetchall()
+  
+    if hasExactMatch == 0:
+      self.cursor.execute("INSERT INTO accounts (email, lower_case_email) VALUES (%s, %s)", (email, email.lower()))
 
     self.cursor.execute("SELECT token FROM login_tokens WHERE email = %s", (email, ))
     if len(self.cursor.fetchall()) > 2:
-      return None
+      return (None, ignoreCaseMatches)
 
     token = generate()
     self.cursor.execute("INSERT INTO login_tokens (email, token) VALUES (%s, %s)", (email, token))
     self.connection.commit()
 
-    return token
+    return (token, ignoreCaseMatches)
     
   def consume_token(self, token):
     self.cursor.execute("SELECT email FROM login_tokens WHERE token = %s and created > (NOW() - INTERVAL '20 min')", (token, ))
@@ -29,6 +37,7 @@ class DBModel:
     if row:
       email = row[0]
       self.cursor.execute("DELETE FROM login_tokens WHERE email = %s", (email, ))
+      self.cursor.execute("UPDATE accounts SET ever_logged_in = TRUE WHERE email = %s", (email, ))
       self.connection.commit()
       return email
     return None
@@ -228,7 +237,7 @@ class DBModel:
     if row:
       self.cursor.execute( "DELETE FROM unresolved_btcpay_invoices WHERE id = %s", (id,) )
       if not completed:
-        self.cursor.execute("UPDATE payments SET invalidated = True WHERE email = %s id = %s", (row[0], row[1]))
+        self.cursor.execute("UPDATE payments SET invalidated = TRUE WHERE email = %s id = %s", (row[0], row[1]))
       
       self.connection.commit()
         
@@ -249,7 +258,7 @@ class DBModel:
     self.connection.commit()
 
   def all_accounts(self):
-    self.cursor.execute("SELECT email, account_balance_warning FROM accounts")
+    self.cursor.execute("SELECT email, account_balance_warning FROM accounts WHERE ever_logged_in = TRUE ")
     return list(map(lambda row: dict(email=row[0], account_balance_warning=row[1]), self.cursor.fetchall()))
 
 
diff --git a/capsulflask/schema_migrations/09_down_email_case.sql b/capsulflask/schema_migrations/09_down_email_case.sql
new file mode 100644
index 0000000..050ecdf
--- /dev/null
+++ b/capsulflask/schema_migrations/09_down_email_case.sql
@@ -0,0 +1,5 @@
+
+ALTER TABLE accounts DROP COLUMN lower_case_email;
+ALTER TABLE accounts DROP COLUMN ever_logged_in;
+
+UPDATE schemaversion SET version = 8;
\ No newline at end of file
diff --git a/capsulflask/schema_migrations/09_up_email_case.sql b/capsulflask/schema_migrations/09_up_email_case.sql
new file mode 100644
index 0000000..01b3e71
--- /dev/null
+++ b/capsulflask/schema_migrations/09_up_email_case.sql
@@ -0,0 +1,10 @@
+ALTER TABLE accounts 
+ADD COLUMN lower_case_email TEXT NULL;
+
+ALTER TABLE accounts 
+ADD COLUMN ever_logged_in BOOLEAN NOT NULL DEFAULT FALSE;
+
+UPDATE accounts set lower_case_email = LOWER(accounts.email);
+UPDATE accounts set ever_logged_in = TRUE;
+
+UPDATE schemaversion SET version = 9;